Digital Growth Partner Specialising in Lead Generation for Landscaping Businesses
We help landscapers and outdoor designers generate more leads and sales—without relying on referrals.
Proud Members
Meet Dan
Digital Strategist & Growth Partner
We’re on a mission to restore trust, honesty, and integrity in the digital marketing space.
I’m Dan, Founder of Zali-Blk Media—a coffee-dependent and lead digital marketing strategist. I’m a former serving Defence Force member with nearly 10 years of experience working with technology, computers and software, and web development, developing the skills of writing code.
I focus only on developing high-performing digital advertising solutions for landscapers and landscape designers, helping them generate more leads and sales while becoming less reliant on other businesses for new projects. With deep insights into your ideal clients, I remain laser-focused on solving the specific marketing challenges you face in your business.
Services
Social Media Ads
Facebook and Instagram ads help your businesses reach a wide audience. Unlike Google Ads, which charge per click, social media focuses on visibility. Success depends on targeting the right people and using engaging strategies. Our campaigns do just that—speaking directly to your ideal clients with messaging that connects.
Social Ads is perfect for:
Social media ads work best for landscapers who consistently post quality content and receive steady engagement on their social media pages but it isn’t converting into leads.
Google Ads Management
Google Ads allows businesses to generate quality leads without having spend long hours networking. Unlike social media, you only pay when someone clicks to visit your website. Success comes from targeting the right keywords and smart bidding. Our campaigns do exactly that—bringing the right people to your website or landing page at the right time.
Google Ads is perfect for:
Google Ads work best for landscapers who want to attract high-intent leads from people actively searching for landscaping services in your area. Think quality over quantity.
Conversion Rate Optimisation
Conversion Rate Optimisation or CRO means improving how effectively your website or landing page turns visitors into leads and sales. Great design, clear messaging, and smart testing help you get more from the traffic you’ve already paid for. Our CRO service ensures your ads perform better, helping you get the most out of your budget.
CRO is perfect for:
CRO works best for landscapers who are already marketing and want to maximise their marketing budgets by turning more of their website visitors into high-quality leads.
Why work with us?
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For landscapers stuck in the middle
Landscaping is competitive—and we know how hard it is to stand out, especially when you're stuck in the middle of the market. You want higher-end clients, but breaking into that space feels overwhelming. That’s why we only work with landscapers. We’ve built proven systems that generate quality leads and help you shift into the premium market with confidence
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Our Satisfaction Guaranteed!
Business is all about risk—and we know that all too well. It’s not just your time and money on the line, it’s your family’s wellbeing too. That’s why we back our service with a satisfaction guarantee. We’ve built in a safety net to give you peace of mind (conditions apply)*.
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No Smoke, No Mirrors. Full Transparency.
Clarity over confusion. Ever worked with a digital marketing partner who left you confused about what they’re actually doing? That usually means mediocre results. We show you everything, explain how we did it, and keep you informed every step of the way.
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No Outsourced Work For Quality Assurance.
We don’t believe in outsourcing work overseas—because marketing is all about clear communication and understanding your clients. So why hire an implementation team outside of Australia, when those skills are best developed locally?
Testimonials
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![Marketing for Geelong Landscapers]()
Landscape design and construction
Chris Varsamakis - Geelong & Surf Coast
Dan has been running my ad content for 3 months with a high success rate. It has helped me scale and grow being booked for months in advance giving me comfort to grow my business in other areas. Can’t speak highly enough of his services and professionalism. Look forward to many more opportunities he brings forward to our landscaping business.
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![Marketing for landscape design]()
Landscape design and construction
Brendan Eccleston - Brisbane and surrounds
Dan has been assisting me in increasing traffic to my website, and improving my SEO ranking. He also redid my website from scratch, and he did an amazing job. As a regional landscape designer from Victoria, Dan has increased traffic to my website, and this resulted in an increase in leads and sales. I cannot recommend Dan highly enough!
Verified Google Review
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![Marketing Landscape Business Victoria]()
Landscape and garden design
Julius Kornides - Regional Victoria
Dan has been assisting me in increasing traffic to my website, and improving my SEO ranking.He also redid my website from scratch, and did an amazing job. As a regional landscape designer, Dan has increased traffic to my website, resulting in an increase in leads and sales. I cannot recommend Dan highly enough!
Verified Google Review
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![JFK Garden Designs]()
Pool design and construction
Joseph Walsh - Illawarra & South Coast NSW
Dan & Andrew from Zali-Blk have both been fantastic to deal with. Professional, extremely knowledgeable and super responsive. In no time at all they completely transformed our website and advertising strategy with instant results. I couldn't recommend them enough!
Verified Google Review
Follow us on instagram @zaliblk_media
